How Hannah Can Win $150,000 & London Trip with YOUR Vote!

Hannah FB post

So then…I FREAK OUT because my 24-year-old hard-working niece Hannah makes it into the FINALS to win a $150,000 contribution for her start-up company!  Voting ends on September 3rd, so you’ll be my BEST FRIEND FOREVER if you vote for her!

It’s just ONE click – they don’t ask for your email address or any info – you don’t have to read or watch anything, just ONE click!

VOTE FOR HANNAH AT MOONROK RIGHT HERE!

Just scroll beneath the video and click VOTE.

Now that you’ve voted (you DID vote, right? hopeful puppy dog eyes) — if you’re interested to know HOW she made it to the finals, here’s the scoop…

How Hannah Made it to the Finals!

Raised in Austin, Hannah works her ass off in high school – exceptional grades, sports awards, musician, drum major, student government, phenomenal SAT scores.

(Oh, cut it out, Hannah, you’re makin’ the rest of us look bad! — Ha!  But you can’t even resent her, because she’s so damn nice & funny & friendly.)

So she’s accepted to all sorts of stellar universities and gets excited about venturing off into the great big wide world.

BUT…the university that offers her a full scholarship is located in…you guessed it – Austin.

Argh!  She’d hoped to travel beyond her hometown for college.  But it’s smart to save money with free tuition at University of Texas at Austin – and she figures maybe she can study abroad a semester.

So she starts college, plays women’s club soccer, joins the Texas Spirits, kicks ass in her classes, and –

flies to South Africa for a semester abroad, working with underprivileged children.

(So her idea of adventure is zipping to another continent, helping kids, visiting South African huts, eating local cuisine, and participating in foreign customs.  When I was in college, we considered it adventurous to go to the midnight showing of Rocky Horror Picture Show and throw toast at each other.  I’m so lame!)

SO THEN…in 2011, she tells her college advisor that she’d like to write her senior thesis on K-Pop’s burgeoning growth into international markets.

Her advisor’s expression: “What’s K-Pop?”

Hannah explains K-Pop is a fascinating subculture of Korean pop music that’s expanding far beyond its own borders, into English-speaking countries.

Hannah popmedley

A year later, Korean pop star Psy releases “Gangnam Style,” which EXPLODES into the marketplace, racking up the MOST VIEWS EVER in the history of YouTube with 2.4 BILLION VIEWS!

Hannah Gangnam Style

Hmm, psychic much?

And Psy is just one of the many amazing K-Pop stars to cross over.

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To enhance her abilities, Hannah learns to fluently speak, read, and write Korean.

She spends a semester in Korea and publishes an award-winning undergraduate thesis entitled, “The History, Development, and Future of K-Pop and the Korean Music Industry,” which draws attention from Billboard Magazine.

Billboard Korea invites Hannah to intern in Seoul during the summer of 2013!

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During her semester and summer internship in Korea, Hannah forms close relationships with industry professionals and K-Pop stars.  She graduates University of Texas at Austin with flying colors.

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The next year she interns in the International Marketing department of Sony Music, where she learns the intricacies of the global music industry.

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And oh yeah – she graduates in May 2015 from NYU with a Master’s in Music Business!

AND SHE STARTS HER OWN COMPANY!

While studying the music industry, Hannah notices a serious lack of fast, reliable English-language information about K-Pop for the millions of world-wide fans who don’t speak Korean.

Hannah fans

We’re all familiar with the rabid fans of our American pop stars – just look at the Twitter followers of Katy Perry (74 million); Justin Bieber (66 million), Taylor Swift (62 million), Rihanna (50 million), etc.

The K-Pop fans are just as fanatical, rabid, and desperate for interviews, photos, and information about their beloved pop stars as the fans of American pop stars.

And K-Pop fans from USA, Canada, England, Ireland, Australia, etc. are ESPECIALLY desperate for ENGLISH-language information about their favorite K-Pop groups.

So Hannah creates moonROK, the world’s premier source of K-Pop news and entertainment.  She and her cofounder make deals with the major Korean media companies so that they immediately send their breaking news stories to moonROK for translation into English for publication on the moonROK site and social media channels.

Hannah MoonROK sign

Hannah also provides fresh new content for the fans with her personal interviews of K-Pop stars, reviews of songs and albums, and coverage of live concerts and K-Con conferences.

Hannah Interview Sunglasses

Hannah Interview Lady

Hannah works tirelessly to grow moonROK and diversify its offering to K-Pop fans to include more news, entertainment, and services.

Hannah Interview Blonde

Then Hannah enters the MBJ Launchpad Competition 2015 which rewards entrepreneurs with $150,000 non-equity contribution to the growth of the business.

Hannah’s MoonROK makes it to the top 20 finalists!

Based on votes, the top FOUR candidates will fly to London to present their companies to the judges.  Then the winner receives the $150,000 contribution (rough equivalent of £100,000 English pounds) to invest in the growth of their company.  Hannah really needs that money to invest in more translators, video reporting crews, and marketing to share moonROK with more K-Pop fans.

You don’t HAVE to watch her video to vote for her enterpreneurial idea, but you may WANT to watch it, ’cause it’s really cool!

So there you have it – the scoop on Hannah – how hard work, intelligence, creativity, and boldness catapulted her to the FINALS!  Please help us get her all the way to the TOP!

Vote HERE!

I’m so crazy proud of my niece and all her accomplishments!  Thank you for letting this auntie brag about her — and thank you for voting for her!

Thank you, thank you, thank you from the bottom of my heart!

— Darcy Perdu

UPDATE: HANNAH’S GOING TO LONDON TO COMPETE FOR THE $150,000!

LaunchPad notified her this morning that they decided to bring 5 groups (not 4) to London for the final presentations, and they’ll choose the $150,000 winner from those 5!  Hannah’s moonROK is one of the 5 groups!  Hallelujah!  THANK YOU to all of you who voted!  We’re so excited for Hannah!  Fingers crossed for the October London presentation!

How to Make New “Friends” at a Lady Gaga Concert!

So then…I hop a flight to Vegas for the Lady Gaga ART POP Ball‘cuz that’s how I roll.

Lady Gaga Wings 429

Actually, that’s how my niece rolls! And since she wanted to celebrate turning 18 this weekend at a Vegas Gaga concert, her mom (my sister) invited my 14-year-old daughter and moi to join the fun. So we have a blast enjoying Vegas all weekend, including the girls zip-lining down wild Fremont Street at midnight on Friday.

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On Saturday, we splash it up at our hotel’s gorgeous pools at the MGM Grand where the concert’s being held tonight. After a lovely lunch at the poolside café, the server brings the bill.

Me:         Can I put this on the hotel room?
Server:    Sure. (grabs pen) What’s your hotel room number?
Me:         12-124
Server:    What’s your last name?
Me:         Gaga. First name — Lady.

Her head pops up, eyes wide.

Me:         Yeah, she’s a good friend. She told me I could charge anything I want to her room.
Server:    Whaaaa?

The rest of my table cracks up laughing, so the server realizes I’m kidding. But I was close – THIS close, I tell ya – if my sister, niece, and daughter hadn’t blown my cover — dem lil bitches. (But they do refer to me as “First name: Lady” for the rest of the trip, so I forgive them.)

That night, we zip downstairs to the arena to rock out to the Gaga concert with my friends.

And by “friends,” I mean awesome people who let me take their picture and who don’t actually know they are friends with me – yet.

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Lady A 2

Because I desperately want to be friends with these people because they are amazingly enthusiastic and commited and cool and creative.

Lady A 3

Lady A 4

I mean, look at these outfits!

Lady A 5

Yes, that’s a 6’4″ dude hanging out by the Roasted Nuts stand.

Lady A 6

Lady A 7

I LOVE this kind of fervor.

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Lady A 10

It doesn’t matter if you’re dressing up for a concert like this – or dressing up for a sporting event by painting your face with your team’s colors — you have my admiration for proudly displaying your allegiance. Go big or go home, baby!

The first act is a darling K-Pop group called CRAYON POP.

Lady Crayon Pop Photo 429

They wear colorful school girl outfits — and helmets for some inexplicable reason – (Do they need to make a speedy motorcycle getaway? Do they have identical head injuries? Or just a Bad Hair Day for everyone?) Whatever the reason, they look adorable as they pull off some highly-complicated synchronized dance moves while singing infectious pop songs. We LOVE them!

However, the middle act is some DJ chick at a soundboard playing what sounds like heavy metal Electronic Dance Music. And while I’m sure she’s a lovely person who probably crochets afghans for orphans and reads to blind puppies (so don’t take this personally, lady), but I hate EDM. Sounds like one monotonous bass line punctuated by noises a drunk rhino would make in a hoarder’s tool shed.

So during her set, I excuse myself to the ladies room — and take the opportunity to snap pics of my new “friends” out by the concessions while my sister stays in the seats with our daughters.

While I’m hangin’ with the Little Monsters, I receive this text from my daughter — which makes me laugh out loud. She knows me so well –

You should come back soon — this is the last “song” before Gaga

Ha! Damn right EDM deserves quotation marks around the word “song!”

As I weave through the crowd back to my seat, I’m energized by all the camaraderie amongst the attendees – young and old, gay and straight, every race, every nationality – everyone’s there for one reason — to have a BALL! Gaga’s all about love and self-acceptance – and we love that!

This concert’s going to be a spectacular spectacle filled with outrageous costumes and rousing renditions of G.U.Y., Gypsy, Poker Face, Paparazzi, Alejandro, Bad Romance, and much more.

Just before she takes the stage, 3 Hispanic men file into the seats in front of us. They’re dressed in jeans, drinking from super-size beer cans, and look like burly construction workers.

I don’t mean stylized construction workers like the dude from Village People. Or burly like Bears. Or muscular 6-pack abs like manual-laborers-slash-underwear models. I mean like burly macho Hispanic men you’d see at a construction site.

I exchange a quizzical look with my sister. I wonder if these guys accidentally wandered into the wrong arena on their way to a monster truck rally or a boxing match — and they have no idea they’re about to see this:

Lady Gaga Octopus 429

Or maybe they said to the hotel concierge, “Can you get us tickets to a Vegas show? Maybe magic or juggling or something?” And they sit down and see this:

Lady Gaga Kpop 429

I’m interested to see their reaction when the show starts.

I picture them looking puzzled and whispering “Que pasa?” to each other.

Suddenly the lights dim — then a burst of BLAZING LIGHTS! The music explodes — and Gaga and her dancers gyrate on stage in a dazzling frenzy of excitement!

My burly Hispanic construction workers instantly begin dancing the exact same moves as Gaga’s dancers.

The.exact.same.moves!

Take that, stereotyping!

They’re amazing! These 3 guys know every word of every song — and every move of every dance! I’ve never seen more impressive gyrating in such a small space before! They’re limiting their movements to the 24 inch area directly in front of their seats – but oh they are fierce!

As the concert progresses, they venture outside their area a bit, dancing and gesticulating passionately – they turn around to dance with us, high five us, hug us, and sing loudly along with us. We have a blast together!

And that’s one of the reasons I love concerts so much – especially a concert like Lady Gaga – you never know who you’re going to meet –

And regardless if they look like Club Kids (blue circle) – or Local Librarians (red circle) –

Lady Gaga Club Kids Librarians with Circles 429

They’re ALL here to PARTY — and revel in the music and spectacle that is:

Last Name: Gaga.  First Name: Lady.

ROCK ON, LITTLE MONSTERS!

— Darcy Perdu

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(Been to a fun concert lately? Which outfit above is your favorite?)

How to Make Friends at a Lady Gaga Concert -- funny story of my attempt to befriend Little Monsters!  #concert #costume #ladygaga #funny #humor #dance